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ILLUSTRATION FOR SCOTTISH WATER INTERNAL COMMUNICATIONS
Project type
Illustration System / Internal Communications
Agency
Point Zero Group
Client
Scottish Water
Date
2025 and 2026
Developed a flexible illustration system for Scottish Water to support internal communication campaigns centred around mental health and employee wellbeing. Originally created for the Care Conversations initiative, the illustrations were designed to make sensitive topics feel more approachable, accessible and easier to engage with across training and internal materials.
The system was later expanded to cover wider wellbeing themes while maintaining a consistent visual language across the organisation. Designed for scalability and long-term use, the illustrations now function as an adaptable toolkit used across presentations, posters, digital communications and staff engagement materials.













